Design
Brand Identity
A look you will not outgrow in a year.
- Starting at
- ₹1.5L
- Timeline
- 3–5 weeks
An identity isn't a logo. It's a set of decisions specific enough that six different people making six different things all produce something recognisably yours — the type, the colour, the spacing, the tone, and crucially what you never do.
Most brand guideline documents fail that test. They show the logo on a nice mockup and stop, so within a year the Instagram grid, the deck and the website look like three different companies. Ours are written to be applied by whoever is actually doing the work at 6pm on a Friday.
We also handle naming, including the boring but critical part: checking the domain, the trademark class and the social handles before you fall in love with a name you can't own.
What you get
- Naming, with domain, trademark and handle availability checked
- Primary logo plus the variants real life needs — small, square, single-colour
- Type and colour system, with accessible contrast pairs specified
- Usage guide covering the do-nots, not just the dos
- Core templates: social, deck, invoice, email signature
- All source files, in formats you can hand to any other designer
This is a good fit if
- New ventures that need to look credible before they have traction
- Businesses that outgrew a logo made in an afternoon years ago
- Companies whose materials no longer look like they came from one place